Beware of imitation products: We have received complaints from customers who have mistakenly purchased products that use the image of Towel Laboratory to develop a series. Please make sure to check the name Towel Laboratory carefully before purchasing.
[The difficulty of softness] The reason why Towel Laboratory did not have a product that emphasized "softness" is because the feel of a towel varies from person to person, making it extremely difficult to achieve. Towel Laboratory has succeeded in quantifying softness. We have created a towel that many people will say is "soft!"
[Natural softness of 100% cotton towels] We spent two years researching "softness". After facing obstacles such as fiber structure, durability of texture, and shedding, we finally created the "Natural Softness" series.
[Japan Technology] Towel Laboratory products are researched and developed by Japanese engineers in Japan. They are manufactured in carefully selected overseas factories with the most advanced manufacturing technology and production efficiency, and although they are not MADE IN JAPAN, but MADE IN INDIA, they are manufactured under the technical guidance of Japanese engineers.